Workbook

SDR Hiring Excellence: Evaluation Rubric & Process Checklist

Transform your SDR recruitment process with our comprehensive framework that focuses on identifying potential, attitude, and soft skills rather than just experience. This complete guide gives you the tools to evaluate and hire top-performing Sales Development Representatives at scale.

Inside, you'll receive: 

  • A structured 5-point evaluation rubric covering key assessment areas: Attitude & Mindset, Coachability, Communication Skills, Resilience & Grit, and Experience Alignment
  • Complete group interview process checklist with pre-event preparation and 3-hour interview structure
  • Individual interview guide for deeper candidate assessment
  • Onboarding readiness checklist to ensure new SDRs are set up for success
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Download the Workbook

KEY TAKEAWAYS

What You Get

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Attitude Over Experience

Our evaluation model prioritizes attitude, potential, and soft skills, helping you identify diamonds in the rough who will thrive in your sales environment.

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Group Interview Process

Our structured 3-hour group interview format allows efficient assessment of multiple candidates while observing team dynamics and communication skills in action.

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Data-Driven Decisions

The 5-point rubric across key assessment areas removes subjective bias and creates consistent evaluation standards for all candidates.

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Onboarding Integration

Our comprehensive onboarding checklist ensures new SDRs transition smoothly from candidates to productive team members with clear expectations.

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RESULTS

Proven Recruiting Excellence

Developed by IQTalent based on successful placement of sales talent for SMB and enterprise clients, this framework combines best practices in sales talent acquisition with proven evaluation methods.

  • Higher-quality candidate selection with reduced time-to-hire
  • Improved team cohesion through better culture fit assessment
  • Increased SDR retention rates through better role alignment
  • Scalable process that maintains quality while handling volume hiring
  • Reduced onboarding time with clear expectations and support structure